The accountant as trusted advisor

By John J. Cox, CPA posted 08-05-2018 12:36 PM


If anyone missed the article in the July / August issue of "New Jersey CPA Magazine", here it is for your convenience.  

The Enchanted Accountant: Three Ways to Become a Trusted and Strategic Advisor

My primary business is a business broker or intermediary for main street and local middle market.  This article outlines several things practitioners should consider implementing with all of their clients.  As the trusted advisor, the practitioner is in a unique position to provide objective feedback and help the client maintain the business' health during the years before the formal exit planning.      

As the client approaches the 2-3 years prior to looking to execute a transition, I suggest you work closely with their financial advisor and identify a business broker to help with the formal exit planning.